According to a recent Equifax report, credit card spending reached historically high levels and caused a year over year increase of 17% in delinquent payments. Furthermore, TransUnion reported that the average monthly minimum payments increased by 9% for credit cards and 35% for lines of credit since Q4’22. Such an increase in financial expenses is impacting the affordability of housing due to limited budgets and deteriorating financial and mental health.
A person’s financial situation and their mental health can have implications not only on themselves but on their communities as a whole. This includes, but not limited to, their engagement at home, at their housing communities and at work. More than 40% of the renters are in core housing need- spending more than 30% of their income on rent – therefore anything that helps them to better manage this expense would create positive ESG value through social / community engagement.
Community engagement is one of the key pillars of Social, the “S” in ESG. Let’s list out all the community members who benefit from the improved financial health of renters:
Financial health can have significant implications on families specifically:
Overall, financial health is critical to the well-being of families. It can impact their relationships, physical and mental health, education, and ability to plan for the future.
Improved housing affordability can also improve relationships in housing communities between neighbours, landlords, and residents. When residents can afford their housing, they are more likely to take pride in their homes, build connections with their neighbors and stay longer as a resident. Additionally, landlords are more likely to invest in maintaining their properties, leading to better living conditions for residents.
in 2022 alone, employees’ financial stress cost employers $40B. Improved housing affordability can provide significant value for employers. When employees can afford their rent with peace of mind, they are less likely to experience financial stress, which can impact their work performance. This, in turn, can lead to increased productivity, reduced absenteeism, and increased employee retention.
Employee retention is a critical factor for employers. When employees have affordable housing options, they are more likely to stay with their current employer long-term. This reduces the costs associated with recruiting, training, and onboarding new employees.
There are two amenities linked to rent payments that build substantial ESG value by enhancing Social impact/ Community engagement.
Zenbase is partnering with mission aligned landlords to offer these two financial health amenities to Canadian Renters. If you have any questions how Zenbase can work with your existing systems please let us know.